5 Replies to “Polaroid and PMA”

  1. This is amazing! I wish I had one of those cameras. Wow, I’m glad you shared this with us Leo ’cause I’ve never seen one before.

  2. For about 15 years, after Ansel Adams introduced me to the company, I was one of Polaroid's principal freelance commercial photographers in NYC. Andy Warhol and I used the 20×24 fairly often; he for art, me for fashion. The film was roughly $40 per snap, peel apart in 60 seconds (no waving in the air) and in about 500 shots I'm proud of never having had a bad exposure. The extraordinary amount of strobe lighting it required to have enough depth of field for “spontaneous” fashion portraits caused the lights to dim in my entire 6-story NYC studio loft building. Andy & I were going to do a book, but he died a few weeks after I did his last portrait. American Photographer did a cover story on my use of unique Polaroid films. I'm now finishing my book, “Real Views” on how to improve your snapshotting through visual self-awareness.

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